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Connecting Kids to Coverage National Campaign

Connecting Kids to Coverage: Five Ways You Can Help

The Administration has increased federal outreach and enrollment for children who are eligible for coverage under CHIP and Medicaid. Data confirms that over 5 million children are eligible for coverage but are not enrolled. SSWAA has partnered with the to help increase coverage for these children. We encourage you to use your position as a leader in connecting students and families to resources to help get more of these children and their families important health care coverage. Go to for details and information on the program, outreach materials, and suggested outreach activitities. Special Back-to-School resources have been developed to assist you in this effort, including posters and palmcards in English and Spanish

Do you know that millions of kids and teens are uninsured but eligible for free or low-cost health insurance? This Back-to-School season, you can be part of a nationwide effort to get uninsured children and teens the health coverage they need. This July and August, the Connecting Kids to Coverage National Campaign is spreading the word to families that their kids might be eligible for coverage through Medicaid or the Children’s Health Insurance Program (CHIP). Here are five easy ways you can help:

1. Talk to parents about free and low-cost health insurance options and refer them to 877-KIDS-NOW or Also let them know that they can explore new health insurance options for the whole family through the Health Insurance Marketplace at
2. Download, display and share Connecting Kids to Coverage palmcards and postersat registration days, community events, in your office and in lobbies.
3. Play the Connecting Kids to Coverage TV PSA at your front desk or lobby.
4. Sign up for weekly tips and updates and follow the Campaign on Twitter








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